Founder & CEO | Meraki Wellness Plaza
Entrepreneur and creative strategist with a mission to redefine wellness through community-driven spaces.
Hello! I’m Tracy, Founder & CEO of Meraki Wellness Plaza in Phoenix, AZ.
Driven by a mission to redefine modern wellness, I’ve created an integrated ecosystem that combines Meraki Kava, Meraki Paws N Play, and Trace Zen Yoga & Wellness Studio—each serving as a third-place hub for connection, mindfulness, and conscious living.
As a female founder and wellness entrepreneur, I’m passionate about merging business strategy with purpose. My work centers around community-building, holistic leadership, and sustainable brand development—empowering people to experience wellness through meaningful spaces and shared ritual.
Let’s connect if you’re passionate about impact-driven entrepreneurship, the future of wellness, or building brands that serve community over competition.
About Me
I’m an entrepreneur dedicated to building spaces that merge wellness, design, and community. As the founder of Meraki Wellness Plaza, I’ve transformed a passion for human connection into a multi-concept ecosystem rooted in innovation and holistic living. With a background in design and business development, I specialize in creating purpose-driven brands and experiences that inspire balance, belonging, and growth.
As Founder & CEO of Meraki Wellness Plaza, I’ve developed a multi-concept ecosystem integrating a zero-proof kava bar, yoga & sound-healing studio, and indoor dog social club — each designed to foster belonging, balance, and innovation.
With an MBA in Entrepreneurship and 15+ years in wellness and design, I specialize in concept development, business growth strategy, and culture building. My leadership approach blends creative vision with operational precision — scaling brands that feel personal, purposeful, and sustainable.
✨ Growth over competition. Collaboration as culture. Conscious business as the future.
Building Conscious Third-Place Communities | Kava, Yoga, and Holistic Wellness Innovator
💼 Experience
Founder & CEO - Meraki Wellness Plaza | Jan 2022 - Present
- Founded and lead an innovative wellness center integrating kava bar, dog social club, and yoga studio concepts
- Oversee operations, strategic planning, and community engagement initiatives across three distinct wellness ventures
- Built and manage a team of 20+ wellness professionals, fostering a culture of holistic health and connection
Wellness Entrepreneur & Consultant | 2018 - 2021
- Developed business plans and conducted market research for wellness-focused ventures
- Provided strategic guidance to wellness startups, focusing on community building and sustainable growth
🎓 Education
Master of Business Administration - Arizona State University | 2017
- Concentration in Entrepreneurship
- Thesis: "Integrative Wellness Business Models in Urban Communities"
Bachelor of Arts in Behavioral Health - Arizona Christina University | 2009
- Minor in Business Administration
- Certification in Holistic Health Practice
Yoga & Holistic Certifications
- YTT 200 Hour Kundalini Teacher Training - Rama Institute for Applied Yogic Science | 2019
- Sound Healing Certification | 2017
- Life Coach Certification
- Reiki Master Certification
- Specialized Yoga Certifications:
- Restorative Yoga
- Inside Flow Yoga
- Yin Yoga
- Kemetic Yoga for Racial Trauma Relief
- Prenatal Yoga
- Additional Certifications:
- Breathwork Practitioner
- Cacao Ceremony Facilitator
- Full Accreditation Council of Holistic Healers Member
Projects
Meraki Kava & Tea Bar @merakikavabarphx
- Established Phoenix's first premium kava bar, creating a alcohol-free social gathering space
- Role: Founder & Concept Developer
Meraki Paws N Play @meraki_pawsnplay
- Innovative dog social club combining pet care with community engagement
- Role: Founder & Operations Director
Trace Zen Yoga & Wellness Studio @tracezen_yoga
- Created a holistic wellness studio offering diverse yoga styles, meditation, and healing practices
- Role: Founder & Lead Instructor
🔨 Skills
- Business Development & Strategy
- Team Leadership & Management
- Community Building
- Wellness Program Development
- Financial Planning & Analysis
- Marketing & Brand Development
- Third Place Community Development & Facilitation
Email: contact@merakiaz.com
Helping the Kava Industry Grow Together, Not Compete
We will work together through your dedicated space for collaboration, tracking progress, and maintaining clear agreements as we work together to build and optimize your kava business. I prioritize working with individuals who align with the Meraki Wellness Brand, believing in industry collaboration rather than competition.
📍 Industry Values & Alignment
Meraki Kava stands for growth, not competition. I work only with businesses that share my values:
✔ Collaboration over competition – We all thrive when the kava community grows together.
✔ Authenticity & sustainability – Ethical sourcing, business integrity, and long-term vision.
✔ Education & customer experience – Raising awareness & providing high-quality experiences.
💡 If this aligns with your vision, we’re ready to work together!
👥 Communication & Collaboration
🔹 How we stay connected throughout this process
📧 Email: contact@merakiaz.com
📅 Schedule Calls: vi email.
Thanks for stopping by my corner of the internet! 💫
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